Welcome to the Department of Marketing & Management

Background

Both fields of study deal with the aspect of management which generates revenues, involves planning, managing, analyzing, and controlling all activities concerned with creating high levels of customer service and satisfaction.

In addition to the high level of formal education the Marketing & Management Department offers, students receive hands-on experience through internships, symposiums, and workshops. The Department is affiliated with dynamic organizations such as the Academy for Global Business Advancement, Society for Human Resource Management, and Pi-Sigma Epsilon. To maintain the standards and mission of the Department, other student organizations have been formed, such as Students Wacky About Human Resource Management. SWAHRM helps students obtain professional certification in human resource management.

Why Marketing & Management?

The various programs provided through the Department of Marketing & Management prepare undergraduate students for entry-level professional positions in Marketing and Management. The programs that are offered provide a solid foundation of knowledge, supported by industry experience, to ensure that students are fully competent upon completion of studies in areas such as operations, e-commerce, entrepreneurship, and human resource management.

These degree programs include:

• Bachelor of Business Administration in Human Resource Management
• Bachelor of Business Administration in Management
• Bachelor of Business Administration in Marketing

These degrees prepare students for challenging careers in profit and non-profit organizations.

Leading By Example

The diverse, talented, and experienced faculty act as guides in molding the personal and professional development of the students. Many faculty members have extensive industry experience and are eager to help students prepare for the challenges in today’s business environment.